Many statistics show that 2018 will once again be a good year for housing and real estate. A new proposed bill in the US Congress might even make mortgage easier once it is passed. The big question now is how can you capitalize on this good trends in order to boost your career? In this article, we will provide you with 7 SIMPLE TIPS TO SELL A HOME IN 2018.
STARTER TIPS TO SELL A HOME IN 2018
1. LEVEL UP YOUR ADVERTISING
You need to level up your advertising to prospected buyers and borrowers. The flyer or simple online posting might not work that well in today’s well-connected world. So how do improve it? You can add simple and quick video tours of the home you are selling. Creating your own YouTube channel and posting videos of properties on sale is also effective. You can then use these videos in presentations and even share it across various social media platforms.
2. LEVERAGE SOCIAL MEDIA
People are mostly using social media, thus if you want to connect with your prospects leverage social media. Almost all social media are free to join, so why not start utilizing Facebook, Twitter, and most especially Linkedin. Create a Facebook page that will showcase various properties you are selling. Engage with people on Twitter and engage with them once you saw people searching for a home. Connect with professionals on Linkedin and follow influencers so that you can grow your network.
3. SELL TO MILLENIALS
Millenials are growing and they are now estimated to be about 43% of home buyers – such a huge chunk of the market right? According to various information and surveys, most millennials prefer settling in the suburbs, about 57% of those under 36 years of age. Their main concerns in buying home include good neighborhood with lots of amenities and cafes.
ADDITIONAL TIPS TO SELL A HOME IN 2018
4. GREEN AND SUSTAINABLE HOUSING
Green technology and sustainable housing are becoming the trends of today. People will look for a home that will allow them to save on electrical consumption and help save the planet. Some green features include insulated water heaters and solar panels. To make this appeal to your prospects show them proof of saving when they buy the home with these features.
5. BUILD PARTNERSHIPS
If you are an independent loan originator or mortgage broker then why not forge partnerships with companies or lenders. Partnerships can be a great help in getting more deals closed and also access to various services which might not be accessible to you yet. Remember to look for PARTNERSHIP THAT CAN HELP YOU in what you do best.
6. INSPECT BEFORE SELL
Listing of homes or discussion via calls with the seller is not always a good idea. The best way is always to inspect homes being sold before actually offering it to prospective buyers. Sometimes what sellers are telling about their home is not what you will actually see when you get there. If you find anything that might be of concern then you can talk to the seller and suggest possible improvements.
7. BE SERVICE ORIENTED
You need to offer your best so that your clients will feel that they are important to you. In today’s market customer experience is always important and that goes to all industries including mortgage and housing. Read our “How to Become A Successful Mortgage Loan Officer and Originator,” and discover more tips to help you in your career.
The above is our 7 SIMPLE TIPS TO SELL A HOME IN 2018. These tips are not just the things that you should do but we believe that if you try to do them things will be better. Remember that in selling a home you must put all your heart and commitment to it.
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